Art direction of the fundraising video for The Scout Association Christmas appeal. The aim of the campaign was to encourage people through social media to buy the exclusive Christmas badge (£1 donation cost). All funds went to Development Grants Fund (DGF) which provides vital support for young people with challenges such as learning difficulties, physical disabilities or those who face financial hardship.
Art direction and storyboard of Be Creative. Scout.
video aimed to promote the Scout brand among young people. Camera by Bruno Fera Credidio, art by Dario Tommasi and Mattia Mangano. Edition and post-production by Ralph Spegel and music by Leandro Balladas. Filmed at Villaggio Globale in Testaccio Rome.
On these NSPCC Service Centres exercise booklets the brief was to redesign and tweak the existing materials. As the content of these booklets is very interactive I thought creating a scrap book/journal for the children. These are aimed for children aged 8-12 years-olds whose tough backgrounds and lives find great relief at the Service Services.
Together with the NSPCC social workers I could art direction, design and illustrate of the booklets and the interior of the Welsh Service Centre branch.
Another oldie and fun project at the NSPCC. Pedal Push was a fundraising event for toodlers which they ride on their bikes, scooters and trikes for vunerable children in the UK. Credits go to the awesome Kevin Yeates for being my art director and inspiration at the time and for the We are Captive team to make my illustrations into 3D characters.
That was one of my first art direction and product development at the NSPCC and Childline back in 2011. I had the pleasure to design the badges and art direct this awesome project in partnership with Superdrug. The badges were aimed for teenage girls. The £1 donation went to the great Childline services.
Concept and art direction of The Scout Association social media activity in 2015-2016.
Credits to Kevin Yeates and the amazing illustrators Marina Barbato, Laura Middleton, Karin Rodegast (plasticine, pinata and paper Fleur-de-Lis), Jack Fletcher, Dario Tommasi, Lucy Hadley and Isobel Lundie.